Universities can be major resources in a company’s innovation strategy. But to extract the most business value from research, companies need to follow these seven rules.

To enhance the capture of new technical knowledge, many companies are engaging in strategic collaborations with universities. But while such partnerships often produce interesting research results–an insightful technical paper, a proposed process or a new computer code, for example–these outcomes
have little or no business impact. In fact, the authors report, only 40% of the projects in the collaborations that they studied led to an observable and generally agreed upon positive effect on the participating company’s competitiveness or productivity. The other 60% of the projects underachieved, at least from a business standpoint: The outcomes did not make their way into products or processes, or influence company decisions.

The authors report the findings of a study to identify management practices for industry-university
collaboration that can improve the impact of university research for a company. The likelihood of successful transformation is greatest, they argue, in companies that have specific procedures to create value from ideas generated by universities. Based on their study, they derive seven “best practices” that will maximize the chances that collaborating with a university on a research project will produce tangible
benefits for the company. They also point out several factors that companies tend to believe will increase
impact, but that in fact do not.

Read the Full Article:

Sign in, buy as a PDF, or create an account.

Acknowledgments

The companies that participated in this study provided us access to information concerning their interactions with universities and were frank and forthright in sharing their best practices with us. Some of these companies have created true win-win collaborations with university partners. We also acknowledge the contributions during the early stages of this project of Nick Oliver of Edinburgh University and David Roessner of SRI International. Financial support for the research was provided by the Cambridge-MIT Institute and by the Kauffman Foundation. Julio A. Pertuzé would also like to acknowledge the support of a Fulbright fellowship.

3 Comments On: Best Practices for Industry-University Collaboration

  • HAOUR Georges | August 13, 2010

    As you say, nothing new in these 7 (why not 6 ?) good practices…
    - however, I am surprised that geo. proximity is so unimportant. I’d like to know more on this
    - firms & universities should much better develop effective innovation projects, correct ?
    -it is OK to reference non-MIT authors..
    - you may want to read the forthcoming best seller http://www.sciencetobusiness.ch
    best
    Georges Haour

  • Craig Boardman | August 29, 2010

    One thing I am surprised that the research revealed nothing about is the university side of the transaction. Many times it is the academic reward template that sees university-based investigators deviating from the interests of industry clients. This could be a selection issue, given that the study only targeted firm-based project managers. There is a lot more to learn from the management practices of university-industry centers (e.g., NSF IUCRCs, ERCs), which are incorrectly characterized in the article as government-mediated university-industry interactions. While programs like those at the NSF provide funding, it is up to the investigators to recruit and retain industry members and to develop joint projects (or lose agency support).

  • Abdul Faiz Ahmad Shaikh | January 11, 2011

    In my view R&D should have to be implemented in every colleges and universities for the better innovations of Technologies.

Add a comment