IN THIS VIDEO INTERVIEW

Play to Your Workforce’s Strengths

Intel strategy futurist Jim Fister argues that workers in the arriving generation aren’t just tech-savvy—they’re naturals at collaboration. And their employers, he says, don’t get it. Watch video highlights from the interview or read the full article here.

Putting the Science in Management Science?

Andrew McAfee, research scientist at the Center for Digital Business in the MIT Sloan School of Management, says new IT capabilities will bring science to management decision-making. Watch video highlights from the interview or read the full article here.

The 4 Ways IT Is Driving Innovation

MIT Sloan economist and digital-business expert Erik Brynjolfsson tells how the rising data flood, and emerging tools for analyzing it, are changing the ways innovation gets done. Watch video highlights from the interview or read the full article here.

Innovation Isn’t ‘Creativity,’ It’s a Discipline You Manage

Too many managers think innovation is just about brainstormed ideas. Esther Baldwin of Intel Corporation explains how measurement, rigor, and IT tools, applied to the innovation process, can fuel business growth. Watch video highlights from the interview or read the full article here.

Value-Creation, Experiments, And Why IT Does Matter

“To heck with what the technology can do” says Michael Schrage, of the MIT Center for Digital Business. Great managers, he says, first think about what kind of value they want to create and then consider how IT can help them create it. Watch video highlights from the interview or read the full article here.