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How much choice do people really want? Default rules, which establish decision-making starting points, can help.
Fernando F. Suarez and Stine Grodal
The ideal window of opportunity to enter a new industry starts when a dominant category label is introduced.
The overconfidence of presumed expertise is counterproductive. Instead, data trumps intuition.
April 23, 2014 | Peter J. Williamson and Eden Yin
Chinese companies are opening up a new front in global competition. It centers on what the authors call accelerated innovation — that is, reengineering research and development and innovation processes to make new product development dramatically faster and less costly. The new emphasis is unlikely to generate stunning technological breakthroughs, but it allows Chinese competitors to reduce the time it takes to bring innovative products and services to mainstream markets. It also represents a different way of deploying Chinese cost and volume advantages in global competition.
For many companies, developing new products is hit-or-miss. These articles highlight strategies and processes that are working.
Marla M. Capozzi et al.
The art of collaboration is one that many research and development organizations have yet to master.
By Alan MacCormack et al.
Companies are increasingly turning to contests to generate many diverse ideas.
Contests can be big motivators for getting people to bring all their creativity to the table.
Edward S. Steinfeld and Troels Beltoft
China is becoming the best place to learn how to make ideas commercially viable.
Martha E. Mangelsdorf
What if traditional views of the innovation process are flawed? Thoughts from MIT's Eric von Hippel.
P&G's open innovation program nurtures collaboration with individuals and companies globally.
Kurt Matzler et al.
New strategies are helping companies embrace “collaborative consumption” and the "sharing economy."
What does it take to set up a platform where many constituencies can do business?
By Fredrik Hacklin et al.
How can companies protect themselves when industries converge?
Peter Weill and Stephanie L. Woerner
If you lack a good digital business model, your customers may leave you behind.