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Moving Beyond Marketing

Social Business Maturity Translates Into Value

The 2014 research report by MIT Sloan Management Review and Deloitte finds that measurement sophistication is finally taking hold in social business. More than 90 percent of “socially maturing” companies actively measure their social business efforts. The authors explain why C-suite leadership is crucial to reaping value from social business.
Read the report and learn how companies can generate business value across the enterprise.
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