Design Thinking

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How to Build Your Creative Confidence

  • Blog
  • Read Time: 3 min 
It’s a false construct to divide the world into the creatives and the non-creatives, says IDEO founder David Kelley. He helps business people “turn fear into familiarity, and they surprise themselves. That transformation is amazing.”

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Toyota’s Secret: The A3 Report

How does Toyota solve problems, create plans, and get new things done? Company managers use a tool called the A3, named after the international paper size on which it fits, as a key tactic in sharing a deeper method of thinking. This tactic and style of processing information lies at the heart of Toyota’s sustained success.

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