Digital Strategy

Showing 1-20 of 28

Improving Your Digital Intelligence

  • Frontiers

  • Research Highlight
  • Read Time: 9 min 

A study of 250 global companies found that a company’s digital intelligence is informed by four dimensions: strategy, culture, organization, and capabilities. Within these dimensions, the research identified 18 management practices that contribute the most to digital leaders’ financial and market success — and offer a road map for companies seeking to expand their digital know-how.

Three Characteristics of a Winning Digital Strategy

  • Blog
  • Read Time: 5 min 

Despite the many differences between the nature of digital strategy at digitally maturing companies, our research demonstrates that these strategies still share a number of common characteristics. Understanding these shared characteristics can help ensure that your company’s digital strategy is on the right track.

The Case Against Agility

  • Blog
  • Read Time: 6 min 

Leaders today must wean their companies away from three pieces of conventional wisdom about digital strategy: agility, first-mover advantage, and minimum viable product. These ideas have anchored technological decision-making for over a decade but are highly unsuitable for the emerging world. In conditions of environmental uncertainty and interconnected technology, we need more thoughtfulness rather than more speed.

advertisement

The Silicon Valley Caravan: What Sets the Tech Upstarts Apart?

  • Blog
  • Read Time: 5 min 

For tech giants and startups alike, Silicon Valley success is grounded in core business values and processes rather than technological know-how — with a unique twist. Tech businesses have made a commitment to flexibility that allows them to reshape their business models to the needs of an ever-changing digital environment, which gives them an advantage over less-adaptable traditional companies.

What You Need to Know Before Starting a Platform Business

There’s a great deal of enthusiasm about platform strategies these days. Entrepreneurs pitch their startups as the next Uber, the next Facebook, or the next Airbnb, while executives in established companies are retooling their strategies around platforms to drive growth and compete digitally. But creating a successful platform business is not easy — as economists Richard Schmalensee and David S. Evans explain in this MIT Sloan Management Review interview.

The Best Response to Digital Disruption

Although digitization’s disruptive influence is growing rapidly, there’s surprisingly little empirical evidence on the magnitude of digital disruption — nor any showing how companies are reacting on a broad scale. A new global survey of C-suite executives looks at how digitization unfolds across industries and how incumbents are responding. With some notable exceptions, the answer is: “Not well.”

advertisement

Digital Maturity, Not Digital Transformation

  • Blog
  • Read Time: 4 min 

Digital transformation has two key implications for managers: First, it’s fundamentally about how your business responds to digital trends that are occurring regardless of your input. Second, how an organization implements technology is only a small part of digital transformation; strategy, talent management, organizational structure, and leadership are just as important as technology.

MIT SMR and MIT Press Announce Book Publishing Partnership

  • Blog
  • Read Time: 1 min 

MIT Sloan Management Review and MIT Press join forces to launch two new book series exploring the digital frontiers of management. One series will feature original titles. The other series will collect the best MIT SMR articles on key digital topics. Editor in Chief Paul Michelman will serve as the overall series editor. The series will marry groundbreaking new ideas from leading lights in academia and industry with practical advice on how to prepare for the future.

Reframing Growth Strategy in a Digital Economy

Too many big companies are formulating their growth strategies using traditional planning approaches — yearly cycles, historical analytics, incremental thinking. The velocity that characterizes this new digital economy means this kind of growth planning is obsolete. To assert digital dominance, big companies need to capitalize on their ability to do things the disruptors can’t — like plan globally and mobilize considerable resources.

advertisement

Your Digital Talent Needs May Not Be What You Think They Are

  • Blog
  • Read Time: 6 min 

In the quest for digital talent, many employers are falling prey to common misconceptions. One assumption is that advanced technical skills are the most valuable asset, but “soft” skills such as communication and collaboration are just as (if not more) important. And many of the skills, technical or otherwise, that companies seek may be better obtained in current staff by fostering collaborative learning — which may also improve employee retention.

Warding Off the Threat of Disruption

In a fast-changing digital landscape, companies shouldn’t wait too long to reconfigure their offerings — but they also should be wary of moving to an untested technology too soon. Monitoring trends in related industries and identifying high-potential startups for acquisition helps to ensure appropriate timing for business model changes.

IoT Can Drive Big Savings in the Post-Sales Supply Chain

Product monitoring enabled by the internet of things can unleash cost savings, service improvements, and better customer experiences. But before this revolution can move forward, both the quality and collection of performance data need to be greatly improved. A research project at the MIT Center for Transportation & Logistics carried out in collaboration with OnProcess Technology underlines the potential for fresh approaches.

Paul Michelman on the Launch of MIT SMR’s Frontiers Initiative

In a video interview, MIT SMR editor in chief Paul Michelman explains the impetus behind the launch of the publication’s Frontiers initiative and the value he hopes it will hold for readers. Michelman explains the genesis of the Frontiers idea, the nature of the essayists selected for the program, and why it’s important for MIT SMR to launch this initiative now. He also discusses the themes that emerged from the essays, including the changing nature of the man-machine collegial relationship.

Showing 1-20 of 28