Innovation

Showing 21-40 of 102

Image courtesy of Flickr user eszter.

Why Every Project Needs a Brand (and How to Create One)

Project leaders should sequence and articulate messaging about their projects in the same way a marketing manager would organize an external branding effort to promote a company’s products and services. Just as product branding creates awareness and sustains value in the minds of an organization’s external customers, shareholders, and constituents, a brand mindset can empower a project leader to develop strategically-timed messages to create visibility and engagement among key targets.

Jim Rogers, Chairman, President and CEO of Duke Energy.

Duke Energy’s Plan To Take Over Your Kitchen — and Take Down Your Energy Use

Can a company that supplies electricity really become a partner in helping customers optimize their electric use? Absolutely, says Jim Rogers, chairman, president and CEO of Duke Energy: “We can make it totally back of mind for you, and we can create huge productivity gains in the process.”

Image courtesy of Flickr user gak.

Flat World, Hard Boundaries – How To Lead Across Them

While technological innovations have revolutionized the workplace, it is ironic that relational boundaries — obstacles to productive human interactions — remain largely unchanged. This article identifies five types of such boundaries, and suggests that all five of them may be overcome when collaborative and creative leaders engage in six boundary spanning practices: buffering, reflecting, connecting, mobilizing, weaving and transforming.

advertisement

Image courtesy of Flickr user Linh_rOm.

What Great Projects Have in Common

From time to time a company’s project truly stands out, creating exceptional value and having an impact on the industry. IBM’s AS/400 development effort in the 80s was a game changer and gave IBM a competitive edge. Apple Inc.’s success in creating the iPod portable media player and iTunes online store is another more recent example of a great project — one that changed the way people listen to and buy music. Why are such projects so rare — and why can’t more projects be like them?

Image courtesy of Flickr user raspberreh.

Are You Ready to Reengineer Your Decision Making?

There has been enormous progress in embedding the use of analytics at lower levels of companies. But according to Thomas H. Davenport, professor at Babson College and one of the best-known thinkers about analytics and business intelligence, the upper levels of companies haven’t kept up.

advertisement

Courtesy of DuPont.

The IT Audit That Boosts Innovation

Innovators tend to think that information technology systems are too orderly and controlling even to cope with the messy process of innovation — much less enable it. But as some leading companies show, smart managers bring the whole IT menu to the challenge.

advertisement

Developing an optimal innovation strategy

  • Blog
  • Read Time: 1 min 

If one innovation approach is helpful, you might think using more than one approach to innovation would be even more productive. Not necessarily, write Frank T. Rothaermel and Andrew M. Hess in the new issue of Business Insight, MIT Sloan Management Review’s collaboration with The Wall Street Journal.

Improving your innovation skills

  • Blog

A new book includes some interesting observations about the personal characteristics of successful innovators — and what managers can do to strengthen their innovation skills.

Showing 21-40 of 102