The Importance of IT-Enabled Flexibility in Alliances
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Magazine: Spring 2013
- Research Highlight
- Read Time: 6 min
Strategic alliances are arguably more critical now than ever before. In this highly digital age, organizations rely increasingly on Internet-based or computerized products and services that require the simultaneous cooperation of multiple organizations. The authors’ research has shown that flexible IT systems can help enable successful partnerships. But the opposite — that inflexible IT systems can hinder partnerships — is true, too. And it’s something about which organizations should be careful.




