MIT Sloan Management Review

Most organizations struggle to demonstrate business gains from investments in information technology. New research reveals how to meet the challenges of IT portfolio management to deliver tangible results.

For managers seeking to abandon follow-the-pack IT investment, the author offers the example of Inditex Group, a clothing manufacturer in northwestern Spain, best known for its Zara stores. Inditex demonstrates that a company can select, adopt and leverage IT while spending very little on it. He lays out five general principles that underlie Inditex”s remarkable success with targeted technology spending.