Kellogg School of Management

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What You Wear Can Influence How You Perform

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New research suggests that clothing can have an effect on our behavior if that clothing has a symbolic meaning and if we have the physical experience of wearing the clothes. Researchers at the Kellogg School of Management at Northwestern University call this “enclothed cognition.”

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Innovating during a recession

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Looking for ideas about how to help your organization thrive during the downturn? Andrew Razeghi, a lecturer at the Kellogg School of Management at Northwestern, has posted a thoughtful essay on innovating in a recession.  Razeghi combines useful tips with examples of companies that prospered during past downturns, including the Great Depression.

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