Showing 1-3 of 3
New research suggests that clothing can have an effect on our behavior if that clothing has a symbolic meaning and if we have the physical experience of wearing the clothes. Researchers at the Kellogg School of Management at Northwestern University call this “enclothed cognition.”
Relationships between a company’s R&D and marketing departments aren’t always cordial — but they can be improved, according to a new article.
Looking for ideas about how to help your organization thrive during the downturn? Andrew Razeghi, a lecturer at the Kellogg School of Management at Northwestern, has posted a thoughtful essay on innovating in a recession. Razeghi combines useful tips with examples of companies that prospered during past downturns, including the Great Depression.
Showing 1-3 of 3