Strategic Thinking

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Bringing research to the mass market

  • Blog
  • Read Time: 1 min 

Too often, academics' research stays within the ivory tower.  Not so for behavioral economist Dan Ariely, a professor at Duke University's Fuqua School of Business and a visiting professor at the MIT Media Lab.


What Strategy Is Not

In today’s world, it seems, people want to characterize every utterance and action as strategic — as if the simple addition of the adjective elevates the importance and quality of the thinking.

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