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Video: Leveraging Analytics to Transform a Traditional Broadcast Business

Using big data technology, Luminar is helping to transform its parent company, Entravision, beyond its broadcasting roots. With a data store of 50 million Latino adults with transactional records from 2,000 sources, Luminar has insights on 65% of the US Latino adult population. Luminar is able to provide new, relevant insights to advertisers and marketers interested in reaching the Latino consumer, and in the process change Entravision from a broadcast company to an insights company.

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Intro Video: Making Social Business Work

A video introduction to “making social businessCompanies are getting better at managing social tools. A new survey finds that 40% of companies say theyíre getting value out of social business, double the rate of a year earlier. Behind the increased usefulness of social business are companies that have leaders committed to making the technology work, putting it into corporate strategy planks, and developing ways to measure social business and to reward employees for using the technology. But at many companies, social business remains stuck in first gear.

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Video: New Opportunities in the Transformed Music Industry

  • Interview
  • Read Time: 1 min 

It’s been a difficult decade for any company that’s been in the recorded music business. But at Universal Music, the company is using external partnerships, technology, new platforms and “democratized data” to surmount challenges in one of the first industries to go digital. Universal’s Rob Wells explains how he and his colleagues have dealt with massive change and how they take advantage of new opportunities to put the company at the forefront of the industry landscape.

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Video: Making Social Business Work in Organizations

Companies are getting better at managing social tools. A new survey finds that 40% of companies say they’re getting value out of social business, double the rate of a year earlier.

Behind the increased usefulness of social business are companies that have leaders committed to making the technology work. These leaders are also putting it into corporate strategy plans and developing ways to measure social business and to reward employees for using the technology. Still, at many companies, social business remains stuck in first gear.

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Video: What Digital Transformation Means for Business

  • Interview
  • Read Time: 1 min 

New technologies are changing the nature of business in powerful and unpredictable ways. Executives need to know which technologies to adopt and how to leverage them. Kim Stevenson, Intel’s chief information officer, and Mark Norman, the president of Zipcar, discuss how they manage for technological change with Andrew McAfee, a principal research scientist at MIT’s Center for Digital Business and Didier Bonnet, senior vice president and global practice leader at Capgemini Consulting.

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Video: Digital Transformation Comes to Education

  • Interview
  • Read Time: 1 min 

Linda Zecher, CEO of Houghton Mifflin Harcourt, is leading the U.S.’s largest K-12 publisher into a more digital era where curricula will increasingly adapt to individual student needs. Along with HMH chief content officer Mary Cullinane, Zecher is guiding HMH through changes that will include new skill sets as well as extensive infrastructure and content management changes.

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Video: The Digital Transformation of Health Care

  • Interview
  • Read Time: 1 min 

One of the largest health insurers in the United States, WellPoint, is using technology to change its business model. Lori Beer, WellPoint’s executive vice president of specialty businesses and information technology, talks about how technology is helping doctors and nurses be more efficient and effective and lowering costs. Beer explains how WellPoint, which is the first commercial adopter of IBM’s Watson technology, is using analytics to help health-care providers work more efficiently.

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Lessons From Analytical Innovators

In a webinar recorded in March 2013, the speakers present findings from the recent global study they co-authored, “From Value to Vision: Reimagining the Possible with Data Analytics.” In their study, they identified leaders of the analytics revolution they call “Analytical Innovators.” These companies share three key characteristics: a widely shared belief that data is a core asset; more effective use of more data for faster results; and support for analytics by senior managers shift power and resources to those who make data-driven decisions.

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Video: Sustainability: The New Business Model Opportunities

Since 2010, MIT Sloan Management Review and The Boston Consulting Group (BCG) have been charting how organizations are responding to sustainability as a source of competitive advantage. This year we found that nearly 50 percent of companies have changed their business model because of sustainability opportunities. In this video, David Kiron, executive editor at MIT SMR, and Eugene Goh, a principal with BCG, discuss highlights of the report and specific company examples.

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MIT SMR to unveil new site

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MIT Sloan Management Review is preparing to launch a redesigned version of our desktop/laptop website, coming in a few weeks. Watch our video for a sneak peek.

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Video: Big Data and Analytics Right Now

Erik Brynjolfsson, director of the MIT Center for Digital Business, talks about the big data revolution with Tom Davenport, who helped get that revolution started with his seminal article “Competing on Analytics.” Their discussion illuminates what’s different about big data and how big data is changing management and the way businesses run.

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Video: Leading Your Company’s Digital Transformation

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Business leaders hear plenty about how digital technology can transform a business, but so much of the discussion focuses on technology-based companies like Amazon, Apple, Facebook and Google that executives at traditional companies might be forgiven for thinking that only high-tech startups can achieve digital transformation. In this video, George Westerman of the MIT Center for Digital Business explains how business executives can drive digital transformation within established companies.

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Video: How Stonyfield and SAP Are Building A Sustainable Product Lifecycle

Jason Jay, sustainability expert at the MIT Sloan School of Management, speaks with the sustainability chiefs at Stonyfield and SAP to hear how both companies are approaching the problem of understanding product footprints. They emphasize the strong links between measuring product footprints and building a business case.

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Harald Haas’s Li-Fi Vision: Light Bulbs That Transmit Data

  • Blog
  • Read Time: 2 min 

In a TED talk, Harald Haas of the University of Edinburgh shows how a beam from a light bulb can be rigged up to transmit a high definition video stream. The grand vision: LED lights with added microchips will let us transmit thousands of data streams in parallel, enabling us to access the Internet on smartphones wherever there is a light source.

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Video: From “Trust Me” to “Show Me”: Moving Sustainability at Shell Oil From “Priority” to “Core Value”

The timeline of energy development projects now is largely driven by sustainability and social performance issues, says Marvin Odum, president of Shell Oil. That’s prompting innovations in how the company involves external stakeholders, incentivizes employees and drives changes throughout the entire energy industry.

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