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Foundations of Analytics Strategy

Competitive advantage from analytics is declining, according to the 2016 annual report about data and analytics by MIT Sloan Management Review. In this on-demand webinar, the authors of the report — Sam Ransbotham, an associate professor in information systems at Boston College and guest editor at MIT SMR; David Kiron, the executive editor of MIT SMR’s Big Ideas Initiative; and Pamela Kirk Prentice, the chief research officer at SAS Institute Inc. — discuss how analytically-sophisticated companies are managing to cultivate both innovation and competitive advantage with analytics.

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Leveraging Smart Data and Internet of Things to Realize Mass Customization

  • Research Highlight
  • Read Time: 1 min 

In an on-demand webinar, Wolfgang Gruel and Frank Piller detail new experiments in personal transportation. Gruel and Piller say that transportation customers are on the cusp of having seamless travel experiences that synchronize all transit options: schedules, traffic conditions, and personal preferences. But making this vision a reality requires knitting together previously independent systems — in part through smart data and the Internet of Things.

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Cognitive Technologies: The Next Step Up for Data and Analytics

This free on-demand webinar offers context for understanding cognitive technology offerings. It focuses on what technology capabilities will be available — and what tasks will still require human input. Topics include artificial intelligence, automation, and business rules for making cognitive technology functional. Presenters Thomas H. Davenport and Julia Kirby are co-authors of the forthcoming book Only Humans Need Apply: Winners and Losers in the Age of Smart Machines.

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Flourishing in the Face of Supply Chain Disruption

  • Research Highlight
  • Read Time: 1 min 

In a webinar, Joseph Fiksel and Keely Croxton of The Ohio State University explain how proactive managers create innovative, dynamic organizations that can prosper under any circumstances. “We define resilience as the capacity to survive, adapt, and flourish in the face of turbulent change and uncertainty,” Fiskel said. Their research-based methodology identifies important supply chain vulnerabilities and sets priorities for strengthening capabilities.

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The Power of Resilience in a Time of Uncertainty

  • Research Highlight
  • Read Time: 1 min 

In an August 2015 webinar, MIT professor Yossi Sheffi, a renowned expert on supply chains, risk management, and resilience, shared insights and examples from his latest research and forthcoming new book, The Power of Resilience: How the Best Companies Manage the Unexpected. He offered insights on understanding and analyzing the types of risks companies face, as well as preparing for and coping with disruptions effectively.

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Managing Data in the Age of the Internet of Things

Organizations have made great progress with analytics using traditional data sources, but Internet of Things (IoT) will mean a new upsurge in data, and attendant challenges in absorbing and analyzing that data. In this webinar, analytics experts Lynn Wu, Sri Narasimhan, and Sam Ransbotham discussed the data and analytics opportunities presented by this phenomenon.

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The Analytics Talent Dividend

In May 2015, co-authors Sam Ransbotham, David Kiron and Pamela Kirk Prentice presented the findings from the recent global sustainability study, “The Talent Dividend.” The study found that the integration of analytics talent into the organization is key to analytics success. The webinar speakers discuss the components of a human resources plan for analytics talent, and give guidance on how to implement that plan in your organization.

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On the Care and Feeding of Your Analytics Talent

A panel of experts discusses the challenges of finding, engaging and organizing data scientists for best results. They talk about how to support your data scientists and keep them engaged in the right kinds of tasks and how to integrate new talent into your existing data and analytics team. They also talk about the skills and traits to look for when recruiting and selecting your data/analytics team, and how to assess existing internal talent for data roles.

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How Collaboration Advances Your Sustainability Efforts

In a webinar recorded in January 2015, the speakers present findings from the recent global study they co-authored, “Joining Forces: Collaboration and Leadership for Sustainability.” The study, by MIT Sloan Management Review, The Boston Consulting Group and the United Nations Global Compact, shows that a growing number of companies are turning to collaborations — with suppliers, NGOs, industry alliances, governments and even competitors — to become more sustainable. The research found that companies are realizing that they can’t make the necessary impact acting alone.

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Sports Analytics: The NFL Connects with Fans

In a conversation with MIT Sloan Management Review, Michelle McKenna-Doyle, the NFL’s senior vice president and first-ever CIO, discusses the organization’s customer-focused approach to big data and analytics. She explains how the NFL works to make its employees comfortable with their own data sets.

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Video: Leveraging Analytics to Transform a Traditional Broadcast Business

Using big data technology, Luminar is helping to transform its parent company, Entravision, beyond its broadcasting roots. With a data store of 50 million Latino adults with transactional records from 2,000 sources, Luminar has insights on 65% of the US Latino adult population. Luminar is able to provide new, relevant insights to advertisers and marketers interested in reaching the Latino consumer, and in the process change Entravision from a broadcast company to an insights company.

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Intro Video: Making Social Business Work

A video introduction to “making social businessCompanies are getting better at managing social tools. A new survey finds that 40% of companies say theyíre getting value out of social business, double the rate of a year earlier. Behind the increased usefulness of social business are companies that have leaders committed to making the technology work, putting it into corporate strategy planks, and developing ways to measure social business and to reward employees for using the technology. But at many companies, social business remains stuck in first gear.

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Video: New Opportunities in the Transformed Music Industry

  • Interview
  • Read Time: 1 min 

It’s been a difficult decade for any company that’s been in the recorded music business. But at Universal Music, the company is using external partnerships, technology, new platforms and “democratized data” to surmount challenges in one of the first industries to go digital. Universal’s Rob Wells explains how he and his colleagues have dealt with massive change and how they take advantage of new opportunities to put the company at the forefront of the industry landscape.

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Video: Making Social Business Work in Organizations

Companies are getting better at managing social tools. A new survey finds that 40% of companies say they’re getting value out of social business, double the rate of a year earlier.

Behind the increased usefulness of social business are companies that have leaders committed to making the technology work. These leaders are also putting it into corporate strategy plans and developing ways to measure social business and to reward employees for using the technology. Still, at many companies, social business remains stuck in first gear.

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Video: What Digital Transformation Means for Business

  • Interview
  • Read Time: 1 min 

New technologies are changing the nature of business in powerful and unpredictable ways. Executives need to know which technologies to adopt and how to leverage them. Kim Stevenson, Intel’s chief information officer, and Mark Norman, the president of Zipcar, discuss how they manage for technological change with Andrew McAfee, a principal research scientist at MIT’s Center for Digital Business and Didier Bonnet, senior vice president and global practice leader at Capgemini Consulting.

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Video: Digital Transformation Comes to Education

  • Interview
  • Read Time: 1 min 

Linda Zecher, CEO of Houghton Mifflin Harcourt, is leading the U.S.’s largest K-12 publisher into a more digital era where curricula will increasingly adapt to individual student needs. Along with HMH chief content officer Mary Cullinane, Zecher is guiding HMH through changes that will include new skill sets as well as extensive infrastructure and content management changes.

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Video: The Digital Transformation of Health Care

  • Interview
  • Read Time: 1 min 

One of the largest health insurers in the United States, WellPoint, is using technology to change its business model. Lori Beer, WellPoint’s executive vice president of specialty businesses and information technology, talks about how technology is helping doctors and nurses be more efficient and effective and lowering costs. Beer explains how WellPoint, which is the first commercial adopter of IBM’s Watson technology, is using analytics to help health-care providers work more efficiently.

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Lessons From Analytical Innovators

In a webinar recorded in March 2013, the speakers present findings from the recent global study they co-authored, “From Value to Vision: Reimagining the Possible with Data Analytics.” In their study, they identified leaders of the analytics revolution they call “Analytical Innovators.” These companies share three key characteristics: a widely shared belief that data is a core asset; more effective use of more data for faster results; and support for analytics by senior managers shift power and resources to those who make data-driven decisions.

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Video: Sustainability: The New Business Model Opportunities

Since 2010, MIT Sloan Management Review and The Boston Consulting Group (BCG) have been charting how organizations are responding to sustainability as a source of competitive advantage. This year we found that nearly 50 percent of companies have changed their business model because of sustainability opportunities. In this video, David Kiron, executive editor at MIT SMR, and Eugene Goh, a principal with BCG, discuss highlights of the report and specific company examples.

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MIT SMR to unveil new site

  • Blog

MIT Sloan Management Review is preparing to launch a redesigned version of our desktop/laptop website, coming in a few weeks. Watch our video for a sneak peek.

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