Sharing Global Supply Chain Knowledge
Knowledge sharing between partners has more upsides than downsides, provided that the right kind of knowledge goes back and forth.
A Surprising Truth About Geographically Dispersed Teams
Having one member in a remote location helps teams communicate.
A Mind for Brand Extensions
Recent research suggests that consumers' state of mind affects their openness to new products affiliated with existing brands.
The High Cost of Political Influence
Companies with connections to a nation's government may be less productive.
International Perspectives on Counterfeit Trade
Executives' perceptions of the motives of pirates and purchasers vary by country.
Learning From Global Cities
In leading cities, companies gain access to knowledge and networks.
Where the Best and Worst Ideas Come From
Group brainstorming excels at generating both very good and very bad ideas.
The Impact of Technological Innovation on Outsourcing Decisions
When technology changes rapidly, outsourcing looks more attractive.
The Incrementalist (or, What’s the Small Idea?)
Joe Fox's strategic ideas look big -- he's disrupted both the securities and real estate industries. But he claims his best innovations are the smallest ones.
A Plan to Invent the Marketing We Need Today
The discipline of marketing hasn't kept up with the rapid changes facing 21st-century businesses. New scholarship doesn't have enough management relevance, and practicing marketers are too often forsaking rigor. Here are seven strategies that can make marketing both relevant and rigorous in today's world.
How to Market to Generation M(obile)
Young consumers have been notoriously difficult for advertisers to reach. Mobile marketing might provide the answer, but only if companies understand some basic principles.
Unconventional Insights for Managing Stakeholder Trust
Many companies invest considerable time and energy trying to build trust with customers, employees, suppliers and investors. Why are some of those efforts doomed to fail?
How to Manage Through Worse-Before-Better
Like most major change initiatives, going lean rarely looks good from the start. The operating efficiencies come quickly, yet sales and profits -- for a while -- get worse. The solution? Adopt a new financial reporting method that captures what's really happening in the business.
How to Make Values Count in Everyday Decisions
A comprehensive analytic framework can provide a common language for discussing decisions and values with colleagues, helping to build a culture that better integrates the organization's values into staff decision making.

