MIT Sloan Management Review

Many companies are taking the first incremental steps toward sustainability, such as energy conservation and recycling. That’s a good start — but going further can yield significant competitive advantage.

When Interface’s Ray Anderson founded his commercial carpet company, he’d never heard of ‘sustainability.’ Now his company has turned it into a competitive advantage. Here, a timeline for how one CEO’s ‘mental model’ changed.

As sustainability-related pressures change the competitive landscape, what kinds of capabilities and characteristics will that landscape demand of companies that aim to thrive? Here’s what Business of Sustainability survey respondents and sustainability thought leaders say.

From repositioning an entire organization to rethinking design approaches, supply chains and government collaborations, sustainability-related concerns are prompting many businesses to make major shifts. Here are mini-case glimpses of Nike, Rio Tinto, GE, Better Place and Wal-Mart.

Celebrated scientist, entrepreneur and sustainable business strategist Amory Lovins on how companies can seize the opportunities they’re missing.

When it comes to tapping into the passions of employees, the opportunities and threats that sustainability presents are two sides of the same coin.

As sustainability affects how the world works, so will it affect how business works in the world. Here are eight changes that smart managers are already talking about.

How are sustainability pressures altering the competitive landscape, and how are businesses responding? The first annual Business of Sustainability Survey and interview project found answers.

Has demand for ‘green’ products and services been affected by the downturn? And what factors affect consumer decisions to buy — or not buy — green in the first place?

Nurturing a new and lasting idea doesn’t result from analyzing market data. Aspiring creators must act on what nonprofits already know: you get the best answers by burying yourself in the questions.