Business Model Innovation

Showing 1-20 of 21

mangelsdorf-backpage-500

What It Takes to Be a Serial Innovator

It’s not easy to develop a breakthrough innovation in an established company and bring it to market successfully — and even more challenging to do so more than once. In their new book, Serial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms, authors Abbie Griffin, Raymond L. Price and Bruce A. Vojak describe several years of research they have conducted about a type of employee who can do just that.

advertisement

016-Global-Business-500

A Culture in Common

Is there a corporate culture of innovation that transcends national differences? That’s one of the suggestions of a study called “Radical Innovation Across Nations: The Pre-eminence of Corporate Culture” that was published in the January 2009 issue of the Journal of Marketing. Gerard J. Tellis, Jaideep C.

advertisement

city-office-buildings-motion-500

The Benefits of City Locations

Process improvements don’t grow on trees, say three business school professors, but they might be native to cities.Take productivity-boosting intranets, for example, the private Internet capabilities that enable companies to improve information sharing and collaboration within a company.

advertisement

12-Marketing-500

Diversifying Your Customer Portfolio

With increased competition and globally maturing markets, relationship marketing has emerged as the new mantra. Although companies are successfully using customer satisfaction to create closer and more profitable relationships with customers, the myopic pursuit of such relationships often backfires. Consider a U.S.-

Showing 1-20 of 21