Digital

When the Luddites Fought Back

  • Blog
  • Read Time: 2 min 

Anxiety about the destabilizing role of technology is hardly new. When new labor-saving technologies were introduced in the British textile industry in the early 1800s, workers lashed out. Smithsonian Magazine writer Clive Thompson describes how their anger and violence boiled over.

Unexpected Benefits of Digital Transformation

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  • Read Time: 4 min 

Digital technology creates new opportunities to work differently, which in turn offers opportunities to infuse technology into the work process. When managers shift from thinking about digital tools themselves to a focus on how the tools help companies work differently, they can begin to identify ways to transform the company’s processes to get real value from integrating new tools.

How We Sell Our Attention

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  • Read Time: 1 min 

Efforts by advertisers to attract attention are not new. What’s different with the web, author Tim Wu says, is the extent to which individuals are willing to open their lives to advertisers and trade away their time and private information for having the world at their fingertips. This creates unprecedented opportunities for manipulation.

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What Executives Get Wrong About Cybersecurity

Cyberattacks are in the news. All kinds of organizations — ranging from Target Corp.and Bangladesh Bank to the Democratic National Committee in the United States — have fallen victim to them in recent years. MIT cybersecurity expert Stuart Madnick explains some of the biggest cybersecurity risks businesses face today — and what executives should do to decrease their companies’ vulnerabilities.

How Blockchain Will Change Organizations

Blockchain technology has the potential to transform how businesses are organized and managed. It allows companies to eliminate transaction costs and use outside resources as easily as internal resources. The implications for areas such as accounting, contract negotiation and enforcement, sales and marketing, and capital investment are myriad. Companies should start exploring how this technology could impact their industry and processes.

Your Digital Talent Needs May Not Be What You Think They Are

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  • Read Time: 6 min 

In the quest for digital talent, many employers are falling prey to common misconceptions. One assumption is that advanced technical skills are the most valuable asset, but “soft” skills such as communication and collaboration are just as (if not more) important. And many of the skills, technical or otherwise, that companies seek may be better obtained in current staff by fostering collaborative learning — which may also improve employee retention.

How Analytics and AI Are Driving the Subscription E-Commerce Phenomenon

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  • Read Time: 6 min 

Box subscription companies are growing dramatically, using a high level of personalization and artificial intelligence algorithms to keep customers satisfied and eager for more. Their astute use of social media and influence marketing has also contributed to their startling success.

Warding Off the Threat of Disruption

In a fast-changing digital landscape, companies shouldn’t wait too long to reconfigure their offerings — but they also should be wary of moving to an untested technology too soon. Monitoring trends in related industries and identifying high-potential startups for acquisition helps to ensure appropriate timing for business model changes.

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Winning the Digital War for Talent

Competition for digitally savvy talent has never been higher, but companies’ methods for acquiring and keeping the skilled employees they need are outmoded. Whether they want to develop capabilities in employees or tap on-demand talent markets — or some mix of both — human resources directors need to experiment with new talent management models.

When Employees Don’t ‘Like’ Their Employers on Social Media

When employees are not fans or supporters of the company’s products on social media, it sends an ambiguous message and could deprive the company of potential supporters. Employers can counter this by encouraging their “digital native” employees to become brand ambassadors for the company.

How to Develop a Great Digital Strategy

As companies recognize how important a digital strategy has become, they find themselves torn between different strategic options. The first decision is to choose between a customer engagement or a digital solutions strategy. Which to pursue depends on existing capabilities and competitive direction — but companies should avoid trying to do both.

Do You Have the Will for Digital Transformation?

Research shows that successful digital transformation does not require secret digital knowledge; it simply requires the boldness to recognize that digital transformation is occurring and to begin trying to adapt your business to account for and capitalize on these trends.

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Taking a Value-Chain Perspective on Innovation

Market leaders have many advantages when adopting new technologies such as e-business, but they don’t always make the move. Why? It’s partly because new technology can be leveraged along a chain of related companies only if business partners also make the leap to adopt these changes. And research reveals that when large companies are significantly concerned about customer adjustment costs of new innovations, these powerful and otherwise highly capable organizations often resist change.

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