New Product Development

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Does Knowledge Sharing Pay Off?

The benefits of knowledge management are often accepted as a given, but its role in producing specific desired outcomes is not well known. Recent research employs survey-based and qualitative analysis to determine the effectiveness of various knowledge management methods in driving and supporting new product development.&

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Integrating the Fuzzy Front End of New Product Development

The failure to integrate a product strategy, a well-planned portfolio, and a facilitating organization structure with clearly identified customer needs, a well-defined product concept, and a project plan can severely hamper new product development. An examination of eleven companies aims at improving the effectiveness of the front-end process.

Showing 21-26 of 26