Volume 40, Issue #3
Spring 1999 Issue
SPRING 1999 VOL. 40 · NO. 3 A New Manifesto for Management The corporation has emerged as perhaps the most powerful social and economic institution of modern society. Yet, corporations and their managers suffer from a profound social ambivalence. Believing this to be symptomatic of the unrealistically pessimistic assumptions that underlie current management doctrine, Ghoshal […]
Collaboration
A New Manifesto for Management
Sumantra Ghoshal, Christopher A. Bartlett and Peter Moran
Leading Change
Transforming Internal Governance: The Challenge for Multinationals
C.K. Prahalad and Jan P. Oosterveld
Collaboration
Strategy as Strategic Decision Making
In rapidly changing markets, decisions that change a company’s direction arise much more often.
Kathleen M. Eisenhardt
Developing Strategy
Strategy, Value Innovation, and the Knowledge Economy
W. Chan Kim and Renée Mauborgne
Executing Strategy
Early Warning of New Rivals
A methodology to aid in anticipating and preempting the emergence of market newcomers.
Paul A. Geroski
