Agree
“The COVID-19 pandemic is triggering a shift in strategic thinking toward strategies that are much more robust and resilient regarding the likelihood of intense and lengthy disruptions. The pandemic is more than a health crisis. Rather, it is also a signal of climate, equity, and populist issues. For strategists, it means more use of scenario thinking such as reimagining resupply chains and more probing strategies to meet alternative futures.”
Kathleen M. Eisenhardt
Stanford School of Engineering
Stanford University
Disagree
“COVID-19 has changed a lot of things, some of them permanently. However, it has not changed the foundational drivers of value creation and capture, nor the broad structure about what managers, entrepreneurs, and leaders can do to shape the potential to drive value creation and capture through active strategic choice.”
Scott Stern
MIT Sloan School of Management
Massachusetts Institute of Technology
Neither Agree Nor Disagree
“Many things have changed permanently — for example, people’s willingness to work at home or to travel, or firms’ perceived need for expensive office space or face-to-face interaction. But these may be better understood as features of the environment, not aspects of strategy.”
Joel Waldfogel
Carlson School of Management
University of Minnesota
