Marketing Strategy
International Perspectives on Counterfeit Trade
Executives’ perceptions of the motives of pirates and purchasers vary by country.
Intellectual Property
Latest
Partnerships & Alliances
Co-opetition Without Borders
International arrangements require more formal mechanisms.
Larry Yu
Innovation Strategy
What Was Obvious No Longer Is
Recent Supreme Court rulings have changed IP protections.
William Barrett
Innovation Strategy
Benefiting from Rivals’ Breakthroughs
A company’s market value actually increases when its known rivals innovate.
Larry Yu
Organizational Structure
Strategies for Preventing a Knowledge-Loss Crisis
Salvatore Parise, Rob Cross and Thomas H. Davenport
Emerging Markets
The Seven Disciplines for Venturing in China
Ajit Kambil, Victor Wei-Teh Long and Clarence Kwan
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