Social Tools and Technology

Showing 21-24 of 24

Image courtesy of Flickr user Loving Earth.

Why Strong Ties Matter More In a Fast-Changing Environment

It has become accepted wisdom that weak ties — your acquaintances, distant colleagues — can provide more novel information than close ties. But new research by Marshall Van Alstyne, associate professor at Boston University and a visiting professor at MIT, suggests that in some cases strong ties are better.

Image courtesy of Flickr user DailyPic.

What Sells CEOs on Social Networking

In 2006, MIT Sloan’s Andrew McAfee coined the term “Enterprise 2.0″ as shorthand for collaboration and sharing tools would mean for enterprises. In a recent interview with MIT Sloan Management Review, McAfee looks back at the past six years and reveals what he’s learned about the triggers that generate CEO interest in social networking, what he misread and why the idea of controlling information flows is becoming obsolete.

Four Smart Ways to Run Online Communities

Few Internet ideas have proved more potent than “online communities” — networked groups of people engage in many-to-many interactions. The authors studied 15 online communities to determine how to best establish and maintain such communities. They developed a framework that identifies three activities central to the success of every online community: member development, asset management and community. The authors illustrate these lessons in case studies of four kinds of online communities.

Showing 21-24 of 24