Customers
Investing in the Last Mile: PayPal’s Khatereh Khodavirdi
Data science leader Khatereh Khodavirdi discusses how PayPal uses AI and machine learning for customer personalization.
New Product Development
Latest
New Product Development
Is Tesla’s Era of Dominance Coming to an End? What Experts Say
A panel of experts considers whether Tesla has what it takes to remain the top producer of electric vehicles in the U.S.
MIT SMR Strategy Forum
Technology Innovation Strategy
Investing in a Tech Platform to Enable Better Banking
The CEO and COO of DirectBooks discuss the innovation approach behind the financial communications platform.
Yvonne Wang and Rich Kerschner, interviewed by Chris Clearfield
New Product Development
Adopting the Innovator’s Mindset
Innovation needs to follow a disciplined process to avoid creating solutions looking for problems.
Lorraine Marchand, interviewed by Elizabeth Heichler
New Product Development
Before Starting Your Own Business, Ask These Four Questions
Determining whether entrepreneurship is right the right path for you requires preparation and introspection.
Benjamin Laker
Customers
Inventing the Beauty of the Future: L’Oréal’s Stéphane Lannuzel
L’Oréal’s Stéphane Lannuzel discusses artificial intelligence’s role in technology innovation in the beauty industry.
Sam Ransbotham and Shervin Khodabandeh
Automation
Precision Medicine in Pharma: Sanofi’s Frank Nestle
Sanofi’s Frank Nestle explains how the pharma company is using AI to improve drug discovery and development.
Sam Ransbotham and Shervin Khodabandeh
Innovation Strategy
Mastering Innovation’s Toughest Trade-Offs
Leaders must answer eight questions to successfully tackle innovation’s toughest trade-offs.
Christopher B. Bingham and Rory M. McDonald
Innovation Strategy
Managing Innovation’s Productive Tensions
Leaders must answer eight questions to successfully tackle innovation’s toughest trade-offs.
Christopher Bingham, Rory McDonald, and Elizabeth Heichler
New Product Development
The Neuroscience of Customer Experience
By applying neural insights to innovation, businesses can create memorable experiences that customers want to repeat.
Paul J. Zak
New Product Development
AI in Your Living Room: Peloton’s Sanjay Nichani
Sanjay Nichani discusses how Peloton Interactive is using computer vision technology in its newest home fitness product.
Sam Ransbotham and Shervin Khodabandeh
Innovation Strategy
How Digital Multinationals Innovate Across Borders
Digital globalization is transforming innovation, but opposing localization forces create risk that must be managed.
Satish Nambisan, Yadong Luo, and Elizabeth Heichler
New Product Development
Extreme Innovation With AI: Stanley Black & Decker’s Mark Maybury
Stanley Black & Decker’s CTO discusses responsible and sustainable AI and how the company uses AI to innovate.
Sam Ransbotham and Shervin Khodabandeh
Culture
How Al Spurs Employee Engagement and Innovation at Levi Strauss & Co.
During this LinkedIn live event, speakers from Levi Strauss & Co., MIT Sloan Management Review, and Boston Consulting Group outline how AI implementation improves corporate culture.
David Kiron, Shervin Khodabandeh, Katia Walsh, and Allison Ryder
Innovation Strategy
Think Globally, Innovate Locally
Multinationals must understand the forces driving both digital globalization and localization to optimize innovation.
Satish Nambisan and Yadong Luo
Innovation Strategy
The Three Internal Barriers to Deep-Tech Corporate Venturing
Research points to three barriers to deep-tech corporate venturing success that chief innovation officers can overcome.
Josemaria Siota and Maria Julia Prats
Innovation Strategy
Our Guide to the Winter 2022 Issue
MIT SMR‘s winter 2022 issue looks at innovation processes in product development and how networks affect culture and diversity.
MIT Sloan Management Review
Innovation Strategy
Break Out to Open Innovation
Mercedes-Benz has embraced open innovation as a way to speed up its internal R&D processes.
Denis Bettenmann, Ferran Giones, Alexander Brem, and Philipp Gneiting
Innovation Strategy
Better Ways to Green-Light New Projects
Make better choices about which R&D projects gain funding by managing bias and involving more people.
Thorsten Grohsjean, Linus Dahlander, Ammon Salter, and Paola Criscuolo
Collaboration
How Collaboration Needs Change From Mind to Marketplace
Advice to help business leaders create the conditions innovators need to develop breakthrough ideas for the marketplace.