Business leaders have long struggled with turning their strategic vision into reality. Barriers to effective execution abound. Miscommunication, lack of alignment, culture issues, and other factors mean that between one-half and two-thirds of companies fall short when it comes to achieving their strategic priorities.
Professor Donald Sull of the MIT Sloan School of Management has focused his research on how companies can forestall barriers to implementation by setting and communicating strategic priorities that will guide and enable successful execution. Watch as he discusses his work and gives examples and frameworks for developing a strategy for execution.
In this webinar, you’ll learn:
• What a strategy for execution is
• Seven features of effective strategic priorities
• How to communicate your strategy to outside stakeholders
• Why no one knows your strategy (and what to do about it)
• How to develop a strategy for execution
ABOUT THE SPEAKERS
Donald Sull is a Senior Lecturer at the MIT Sloan School of Management.
Paul Michelman is editor in chief of MIT Sloan Management Review. He will moderate the discussion.