Corporate Sustainability at a Crossroads

Progress Toward Our Common Future in Uncertain Times

by: David Kiron, Gregory Unruh, Nina Kruschwitz, Martin Reeves, Holger Rubel, Alexander Meyer Zum Felde



MIT Sloan Management Review and The Boston Consulting Group have been tracking corporate sustainability for the past eight years, surveying tens of thousands of managers and interviewing more than 150 executives and thought leaders, while producing eight annual reports and numerous blogs and articles. MIT SMR and BCG joined forces to increase knowledge about business adoption of sustainable practices and to support the integration of sustainability into business strategy. (See Appendix for summaries of the reports.)

Despite significant progress, corporate sustainability has arrived at a crossroads. In one direction, corporate leaders in sustainability remain a minority, and are unevenly distributed across geographies and industries. In the other direction, a handful of standout companies are demonstrating that sustainability can be a driver of innovation, efficiency, and lasting business value. Populist political movements around the world threaten to set back global diplomatic progress on issues like climate change and reverse recent regulatory trends. All of this complicates the calculus of corporate leaders and their sustainability strategies.

References (59)

1. The World Commission on Environment and Development, “Our Common Future,” Oxford University Press, 1987.

2. United Nations Global Compact, n.d., https://www.unglobalcompact.org.

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Comment (1)
Catherine Gonzalez
More than ever we need to celebrate corporations that are actually doing something for the environment.    

So I wanted to add to the discussion the winners of our 2017 sustainability award: https://sealawards.com/sustainability-award-2017/.

Cheers!
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