Strategy

Featured Strategy Articles

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Why Multinationals Should Consider Geographic Complexity First

New research offers companies a framework for managing successful country portfolios.

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Is Deep Learning a Game Changer for Marketing Analytics?

Companies already use data to make marketing decisions. Will deep learning enable a leap forward?

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Digital Transformation Should Start With Customers

Major makeovers should benefit — and be noticed by — those who buy a company’s products and services.

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Handling Volatility

How Vigilant Companies Gain an Edge in Turbulent Times

In fast-changing business environments, companies need to stay vigilant and watch for threats from both internal and external sources. The most vigilant companies use systematic approaches to determine where to look for — and how to explore — potential disruptions.

The Truth About Corporate Transformation

Considering the increasing pace of technological change and volatility in many industries, the need for corporate transformation is rising. Unfortunately, the chance of successfully achieving it is falling.

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Who’s Leading the Company?

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Questions of strategy are universal, and managers tackle a range of topics that are central to how their organizations can compete in today’s fast-moving business landscape. The MIT SMR Strategy Forum offers a monthly glimpse into the minds of academic experts on pressing strategy issues related to business, management, technology, and public policy. View the Strategy Forum archive for more responses.

Follow the conversation on Twitter with #ExpertsOnStrategy and submit your own questions to the panel.

Proactive Security

Casting the Dark Web in a New Light

Cyberattacks are increasing in frequency, sophistication, and impact. Defending against them requires a new perspective on the attacks and the attackers. By applying a value chain lens to the problem, we can better understand the dark web as an ecosystem in which well-orchestrated attacks are assembled by entrepreneurs and supported by well-organized service offerings. This casts new light on the dark web and suggests more effective and proactive responses to cyberattacks.

Why Businesses and Governments Need to Stop Trying to Secure Their Networks

Frontiers |

Moving to a zero-trust network, where all the services an organization needs are hosted in the cloud, is the most secure IT option. Most network breaches are caused by human error: People forget their laptops in bathrooms and cabs, connect to insecure public Wi-Fi, click on emails they shouldn’t, and download attachments carrying malware. The only way to manage this threat is to dismantle the privileged intranet and treat every login as a potential threat.

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The Drivers of Digital Transformation

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Digital Transformation Should Start With Customers

Major makeovers should benefit — and be noticed by — those who buy a company’s products and services.

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Using Digital Communication to Drive Digital Change

Leaders seeking to initiate digital change must model the behaviors they want to see.

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How Customer Obsession Creates Accountability for Change

Customer-centric companies have better success when it comes to organizational change.

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How to Read and Respond to Weak Digital Signals

Frontiers |

In a fast-changing business landscape, it pays to spot digital trends early and prepare to adapt.

The Strategic Agility Project

The Strategic Agility series from MIT Sloan Management Review draws on evidence and data analytics to answer a fundamental question: How can organizations achieve their strategic objectives? The series features the research of MIT Sloan School of Management’s Donald Sull and his team of researchers and data scientists. It draws on, among other sources, over 4 million Glassdoor employee reviews that provide insight on organizational culture and management practices of a large sample of important organizations.

See how major companies in the world economy rank across the nine dimensions of corporate culture, based on more than 1 million Glassdoor reviews, with the Culture 500 tool.

Follow the conversation on Twitter with #StrategicAgility or sign up for email updates on this series.