This section introduction by MIT Sloan Management Review’s editor-in-chief covers the basics: what sustainability means, the alternate definitions, who this site is for, how it can help you, and why sustainability is about much more than simply “going green.”
Jeffrey Hollender, a founder of Seventh Generation, spoke at the MIT Sloan School of Management today. We caught him at a lunch time talk billed as “creating a game plan for transition to a sustainable economy.” Read more »
Jimmy Guterman - Improvisations - 11/17/09
Smart managers are wary of epiphanies. But at the Pop!Tech conference in Camden, Maine, author Michael Pollan may have made it impossible for businesses to think the same way again about sustainability. Read more »
Jimmy Guterman - Improvisations - 11/2/09
U.S. President Obama addresses a packed house at MIT’s Kresge Auditorium on leadership in clean energy, innovation and entrepreneurship. No surprise: it turns out that the country’s top executive is in favor of all three. Read more »
Martha E. Mangelsdorf - Improvisations - 10/22/09
The editor-in-chief of MIT Sloan Management Review, Michael S. Hopkins, highlights the top findings in our special report on the business of sustainability, in advance of his talk at Opportunity Green. Read more »
Jimmy Guterman - Improvisations - 10/15/09
Tim Brown, CEO and president of consultancy IDEO, announces the launch of the Living Climate Change website, which he says will develop into “a clearinghouse for design thinking about the environment.” Read more »
Jimmy Guterman - Improvisations - 9/30/09
The author of Sustainability by Design: A Subversive Strategy for Transforming Our Consumer Culture says the current craze for going green is all wrong. Ehrenfeld has been thinking about this since 1967; it should be no surprise that he takes a much longer view.
Interview by Michael S. Hopkins - Interview Series - 7/14/09
Has demand for green products and services been affected by the downturn? And what factors affect consumer decisions to buy — or not buy — green in the first place? New research offers some surprising insights. Read more »
Michael S. Hopkins - The Magazine - 7/1/09
Scandals have taught Western companies an important lesson about operating in developing countries: It pays to commit to improving social and environmental conditions, or you’ll lose customers and investors. Read more »
Lutz Kaufmann et al - WSJ/MIT Sloan - 6/22/09
The MIT Sloan School’s Peter Senge, shows how companies, right now, can stop adopting sustainability measures that do “less bad” and start doing “more good,” both for the business and the world around it. Read more »
Interview by Michael S. Hopkins - Interview Series - 6/4/09
The director of MIT’s Engineering Systems Division and Center for Transportation and Logistics explores how the economic crisis pushes back matters of environmental sustainability—and how it doesn’t. Read more »
Interview by Michael S. Hopkins - Interview Series - 5/21/09
MIT Sloan School professor Thomas Malone addresses the mental models that impede management progress, the role of collective intelligence in solving climate problems, and his view of how wrong people are about what business is for. Read more »
Interview by Michael S. Hopkins - Interview Series - 4/23/09
MIT’s Judy Layzer is an expert on how sustainability pressures will drive change in the built environment of the city—and believes those pressures might make “healthy changes and opportunities” more possible than ever. Read more »
Interview by Michael S. Hopkins - Interview Series - 4/9/09
There’s a big—and getting bigger—public discussion about sustainability, but it’s not the one managers need. An exchange between a skeptical environmentalist and our most famous one illuminates the argument at hand. Read more »
Michael S. Hopkins - The Magazine - 4/1/09
For years, it was the conventional wisdom: If you improved quality, costs would also rise. But then companies discovered the opposite was true. Now it’s time to learn this lesson all over again, as it applies to sustainability. Read more »
Alan G. Robinson and Dean M. Schroeder - WSJ/MIT Sloan - 3/23/09
