For large multinationals, forging effective partnerships with emerging-market startups is complicated. Traits that make startups attractive as partners also make it hard for large companies to engage with them. Looking at startups in India, China, and South Africa, researchers identify key factors inhibiting emerging market partnerships and offer strategies for addressing them.
A shortage of reliable information is common in emerging markets. Because such markets are heterogeneous, the sources and methods for market intelligence require modification before they can be transferred from one emerging market to another. Market intelligence is thus best viewed and managed as a strategic asset that multinationals should invest in keeping up to date.
February 28, 2017 | Sam Ransbotham and David Kiron
The 2017 Data & Analytics Report by MIT Sloan Management Review finds that the percentage of companies deriving competitive advantage from analytics increased for the first time in four years. Incorporating survey results and interviews with practitioners and scholars, the report finds that companies’ increasing ability to innovate with analytics is driving a resurgence of strategic benefits from analytics across industries. The report is based, in part, on MIT SMR’s seventh annual data and analytics global survey, which includes responses from 2,602 business executives, managers, and analytics professionals from organizations located around the world.
Internet of Things: Evaluating Platforms
The MIT SMR Editorial Staff was not involved in the selection, writing or editing of the content in this panel. Learn More.
February 27, 2017 | Executive Scholar Exchange: Sukamal Banerjee and Stephanie L. Woerner
Most businesses have embarked on their IoT journey or plan to, according to a recent study. To move beyond simple goals and realize the transformative benefits of IoT, it’s essential for these organizations to identify key market opportunities, encourage innovative thinking, invest in the IT foundation, disrupt business-as-usual, and incorporate a well-designed, centralized IoT platform into their strategy.
MIT Sloan Management Review and MIT Press join forces to launch two new book series exploring the digital frontiers of management. One series will feature original titles. The other series will collect the best MIT SMR articles on key digital topics. Editor in Chief Paul Michelman will serve as the overall series editor. The series will marry groundbreaking new ideas from leading lights in academia and industry with practical advice on how to prepare for the future.