Most Popular Articles and Blog Posts — October 2011
Articles from MIT Sloan Management Review:
- The Age of the Consumer-Innovator (Fall 2011)
- Which Strategy When? (Fall 2011)
- What Influences Customers’ Online Comments (Fall 2011)
- How to Change a Culture: Lessons from NUMMI (Winter 2010, won the Richard Beckhard Memorial Prize in Fall 2011)
- Creating Business Value with Analytics (Fall 2011)
Posts from our blog, Improvisations:
- What Google VP Marissa Mayer Does as an “Idea Connector”
- Gaining a New Understanding of Risk
- Are You a Master of Brevity Yet?
- A Question Every Manager Should Ask (Hint: It Has to Do With Megatrends)