service innovation

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021-Innovation-500
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Open Innovation and More

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In a recent interview with the website InnovationManagement, open innovation expert Henry Chesbrough discussed his new book, Open Services Innovation, and the importance of service innovation in general:
“We know a lot about how to innovate new products, new processes, and new technologies, but know far less about how to innovate

020-Marketing-500
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Customers and service innovation

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Eric von Hippel of the MIT Sloan School has long argued that users play a larger role in product development than is commonly believed. Now, in a new working paper, Pedro Oliveira and von Hippel take a look at customers' role in innovation in a service industry: banking.

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