We all hear about businesses that are transforming industries through digital prowess, and they’re almost always the same: digital startups, or one of the big four of Amazon, Apple, Facebook and Google. What about the rest of the world’s major corporations? It turns out that these companies are also transforming themselves, across the industrial spectrum. They are embracing four emerging technologies to do it: social media, analytics, mobile and embedded devices.
These companies do it for a variety of reasons and in a variety of ways. But it’s clear that top executives have to drive the process of transformation. This video highlights new research showing how to manage for transformation in today’s fast-changing world of business.