Executing Strategy
A Better Way to Bring Science to Market
New markets for judgment bridge critical gaps between scientific breakthroughs and commercial markets.
University-Business
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Collaboration
Developing Successful Strategic Partnerships With Universities
Companies often struggle to establish and run university partnerships effectively.
Lars Frølund, Fiona Murray, and Max Riedel
Collaboration
How to Create Productive Partnerships With Universities
Companies can improve collaborations with universities by giving more thought to relationship structure.
Markus Perkmann and Ammon Salter
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