
Global Strategy
Are You Giving Globalization the Right Amount of Attention?
Too little attention from head office executives can cause problems in global operations.
Too little attention from head office executives can cause problems in global operations.
It’s not easy to build a strong culture worldwide. “Cultural hubs” beyond headquarters can help.
New research sheds light on factors that affect innovation in emerging markets.
Asia, Latin America and Eastern Europe are delivering strong revenue and profit growth.
Why do some subsidiaries become isolated — and does it matter?
Research indicates that buyers are more likely to perceive value in global brands.
A new study finds that only a few large retail firms have a genuinely global presence.