Boards & Corporate Governance
What Lead Directors Do
New research offers insights into an increasingly important boardroom role.
U.S. Public Policy
Latest
The state of innovation
How is innovation faring during the downturn? The answer depends on whom you ask.
Financial Management & Risk
A Proposal for Social Security
Franco Modigliani, Maria Luisa Ceprini and Arun Muralidhar
Organizational Structure
The Nonmarket Strategy System
For managers, the challenge of understanding nonmarket forces — government, interest groups, activists, and the public — is frequently more difficult than understanding the market environment. The author develops a strategy system of principles, frameworks, and action plans to deal with the issues, in-stitutions, interests, and information that characterize the nonmarket environment. He uses the concept of a rent chain, analogous to the value chain, to show how com-panies can participate in policy-setting processes and generate leverage to their own benefit.
David P. Baron
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