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A Shared Passion for Place Can Make a Business More Resilient

Leaders are increasingly strangers in the places where their organizations reside. With greater mobility and a disconnect from a physical office space, many leaders have identities that are not tied to one location. Yet leaders who lack a clear “passion for place” and well-established stakeholder connections might be putting their companies at a disadvantage during times of hardship.

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Why Great Leaders Focus On Mastering Relationships

Mastering personal relationships that build trust and create a collaborative work environment is central to leadership effectiveness. In today’s digital economy, leaders must address leadership challenges with a renewed focus on relationship building in order to achieve sustainable success.

Free Reading Spree to Kick Off Spring

  • Read Time: 2 min 

MIT SMR is dropping its paywall on March 5 and 6; all content will be freely available to visitors online. The open site is one way to thank our readers and our authors. By periodically providing free access to leading-edge insights and research, we can help spread the ideas far and wide — which means more managers can use them to run their organizations and teams more effectively.

How You Can Have More Impact as a People Analyst

In the messy real world of ambiguous evidence and contentious objectives, organizational decisions — especially those about the people you’re hiring, developing, managing, and trying to retain — usually hinge on relationships and trust. So if you work in people analytics, you must learn to traffic in that currency to make an impact. It’s not enough to be right. You also have to sell your model or idea. These tactics can help.

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Career Management Isn’t Just the Employee’s Job

Now that companies have replaced rigid hierarchies with flatter, more fluid structures to promote agile ways of working, they have also made it harder for employees to chart a path for growth and advancement. This challenge is also a concern for employers, who must — for the sake of engagement and retention — show high performers how they can progress within the organization. Analytics can help highlight opportunities for getting ahead.

Self-Reports Spur Self-Reflection

The disadvantages of asking people to rate themselves are obvious. For instance: You could fake your way to a higher score, or you might lack self-awareness. But self-report surveys have advantages, too. They make data collection efficient, and nobody but you has 24-7 access to your thoughts, feelings, and behavior. And here’s another benefit many people don’t consider: The act of answering the questions can promote greater self-awareness, which opens the door to self-development.

Five AI Solutions Transforming B2B Marketing

  • Read Time: 8 min 

B2B Marketing departments never have enough time, manpower, or money. AI solutions such as automated emails and predictive analytics can help companies push back against these constraints. AI marketing products can act as a force multiplier. Imagine filling your headquarters with thousands of brilliant marketers, expertly analyzing data and providing actionable insights that increase the productivity of your existing marketing team.

Can We Really Test People for Potential?

A good psychometric test can easily outperform a résumé scan and interview at predicting job performance and retention. Yet personality testing and other ways of analyzing potential present some significant challenges: For instance, not all assessments pass the sniff test, and people’s personalities vary from moment to moment, often depending on the challenge at hand. We need a finer-grained understanding of human potential.

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Five Insights From Davos on the Future of Work

  • Read Time: 5 min 

At the 2019 gathering of the World Economic Forum, much of the conversation was about the need for re-skilling and inclusive education, and the ongoing gender gap in the world of technology. Lynda Gratton, a professor of management practice at London Business School, attended the Davos conference as a steward of the World Economic Forum Council on Work, Education and Gender, and shares her insights from the meeting.

How to Create Belonging for Remote Workers

  • Read Time: 3 min 

Feeling a sense of belonging, which is when we feel safe and valued for embracing what makes us different, makes us happier and more productive. Not belonging, on the other hand, is among the strongest predictors of turnover. This issue can be exacerbated for remote employees, who don’t benefit from the same in-person, day-to-day interactions their colleagues have.

Talking About Sustainability Can Drive Sales: Lessons From a Casino Giant

Do consumers care enough about companies’ environmental and social practices to give them more business? Caesars Entertainment tested the question at one of its hotels, where one group of customers was told about its green efforts and the other group was told nothing. The casino company got encouraging results: The group who got the message spent 1.5% more. That group also recommended the hotel more enthusiastically.

The Surprising Value of Obvious Insights

Findings don’t have to be earth-shattering to be useful. In fact, obvious insights can help you overcome three barriers to change in your organization: resistance to new data (“But that’s not what my experience has shown”), resistance to change itself (“But that’s the way we’ve always done it”), and organizational uniqueness bias (“That will never work here”). You can also gain trust by confirming what people already believe.

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