Sustainability
The Myth of the Sustainable Consumer
Research reveals eight types of consumers, whose commitment to and willingness to pay for sustainable products varies.
Research reveals eight types of consumers, whose commitment to and willingness to pay for sustainable products varies.
How companies can take advantage of the vast commercial opportunity presented by customer demand for sustainable solutions.
A new framework can help companies fine-tune their product demand forecasting by using human and AI agents in concert.
Just-in-time inventory management isn’t the source of the pandemic’s supply chain issues and product shortages.
Understanding patterns of demand across your customer base can help smooth out costly spikes and slumps.
Small-scale piracy sometimes offers surprising benefits for IP rights holders.
A study of cryptocurrency markets dissects the role of peer influence in online purchasing decisions.
Online product recommendation networks can spread demand from one product to another.
Spot markets can be used to limit exposure.