Video: Sustainability: The New Business Model Opportunities
A presentation of the findings of the 2012 global study on how companies are realizing the benefits of changing business models for sustainability success.
David Kiron and Eugene Goh
Reading Time: <1 minute
Topics
Leading Sustainable Organizations
Corporate adoption of sustainable business practices is essential to a strong market environment and an enduring society. What does it mean to become a sustainable business and what steps must leaders take to integrate sustainability into their organization?
More in this series
David Kiron and Eugene Goh share a framework for analyzing sustainability business models, and explain the importance of having a business case. Using examples from recent interviews and case studies, they present recommendations and some best practices for taking advantage of the opportunities sustainability offers successful organizations.
This webinar is based on the research report “The Innovation Bottom Line.”
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Yuntao Chen