Volume 48, Issue #4
Summer 2007 Issue
How innovators identify the critical things they don’t even know that they don’t know.
John W. Mullins
Bridging Faultlines in Diverse Teams
Lynda Gratton, Andreas Voigt and Tamara J. Erickson
Patenting for Profits
Vinit Bhatia and Gib Carey
Overcoming Consumer Resistance to Innovation
Rosanna Garcia, Fleura Bardhi and Colette Friedrich
Strategic Thinking at the Top
Ellen F. Goldman
How Project Leaders Can Overcome the Crisis of Silence
Five conversations — often avoided — are essential to the success of any high stakes project.
Joseph Grenny, David Maxfield and Andrew Shimberg
A Strategic Perspective on Sales Promotions
Betsy D. Gelb, Demetra Andrews and Son K. Lam
Managing Executive Attention in the Global Company
Julian Birkinshaw, Cyril Bouquet and Tina C. Ambos
The Challenge for Multinational Corporations in China: Think Local, Act Global
Seung Ho Park and Wilfried R. Vanhonacker
Negotiating With Liars
Robert S. Adler
Leading in Pairs
Jose Luis Alvarez, Silviya Svejenova and Luis Vives
Closing the Gap Between Strategy and Execution
Strategy can be thought of as a loop with four steps: making sense of a situation, making choices, making things happen and making revisions.
Donald N. Sull
What You See Affects What You Get
How environmental cues influence consumer behavior.
The Superstar CEO Curse
Why publicly praised executives tend to underperform.
Measuring the Culture of Innovation
Research shows that the most important factor for driving innovation is company culture.
A Comprehensive Approach to Security
Responding to the growing threat of identity theft.
Analytics & Business Intelligence
Delight or Despair
Avoiding the pitfalls in leveraging customer data.
M. Eric Johnson
Managing an Age-Diverse Work Force
The differences between veterans, boomers, Xers, Ys.