Big Data

Showing 1-20 of 31

canned-data-scientists-1200
Free Article

Data Scientist In a Can?

Companies will want hundreds of thousands more data scientists than exist, creating a much discussed skills gap. In the past, businesses have figured out how to automate in-demand skills, and some companies say they can automate what data scientists do. What does it mean for companies when they do the equivalent of putting their data scientists into a can?

hogarth-1200

Using Simulated Experience to Make Sense of Big Data

As data analyses get more complex, how can companies best communicate results to ensure that decision makers have a proper grasp of the data’s implications? Research has found that letting decision makers gain experience on the outcomes of different possible actions by interacting with simulations helps those executives make better decisions. Simulations narrow the often a large gap between what analysts want to share and what decision makers understand, and more clearly illustrate complex statistical information.

mckenna-doyle-video-1200
Free Article

Sports Analytics: The NFL Connects with Fans

In a conversation with MIT Sloan Management Review, Michelle McKenna-Doyle, the NFL's senior vice president and first-ever CIO, discusses the organization’s customer-focused approach to big data and analytics. She explains how the NFL works to make its employees comfortable with their own data sets.

Storytelling-1200
Free Article

Analytics Meets Mother Goose

Businesses are running into the issue of having analytics professionals who can’t communicate what they mean. Companies need to train their data scientists to explain how their work helps the business. A little communications 101 is in order, says Meta Brown, whose business has shifted from helping companies analyze data to helping them understand what their analysts are doing.

FitzKaiser-1000
Free Article

Coming Soon: Doctors As Data Analysts

At the Big Data Innovation Summit, Kaiser’s John Mattison detailed his expectations for the future of health care. He envisions a data-driven system that relies on genetic data in combination with personal data from the patient regarding exposures and lifestyle to help physicians predict health risks. But he also warned that companies have a great deal of work to do to meet the challenges of health care’s digital transformation.

advertisement

DataWolf-1000
Free Article

Analytical Value From Data That Cries Wolf

It’s a common assumption: errors and biases in a data set mean the data is useless. Not so fast, says Data & Analytics expert Sam Ransbotham — even data with less-than-great accuracy has its uses, if you understand how to parse it. His blog post explains how to make sense of uncertainty, and how tradeoffs between accuracy and breadth in a data set can better inform your decision-making process.

Randy Bean
Free Article

Big Data Fatigue?

Some people suggest that the concept of “big data” is nearing the end of its fifteen minutes of fame. They couldn’t be more wrong — because big data isn’t just about managing social media, unstructured data or massive data sets. It is an approach to data and analytics that finds new ways of looking at information — and it’s here to stay.

wellpoint-cs-1000

Preparing Analytics for a Strategic Role

The way health care is billed in the U.S. system is part of the reason costs are so high. WellPoint, one of the largest providers of health care benefits and insurance in the U.S., is using analytics to change its provider payment system. The goal: promote a health care system based on value, not the volume of services. This Data & Analytics Case Study takes an in-depth look at how WellPoint went from idea to implementation, working with physicians and IT staff to build its Enhanced Personal Health Care program.

comScore-1000
Free Article

ComScore: The Art and Science of Big Data, From the Inside

ComScore is among the world’s biggest data purveyors — the digital measurement and analytics company has collected about 14 petabytes of online data from around the globe. But it has to execute on all that data internally in order to be successful externally. This is where a lot of organizations stumble. A recent report by MIT Sloan’s Center for Information Systems Research (CISR) details how comScore organizes its assets to capture value from big data.

gloor-1000

Reading Global Clients’ Signals

How can geographically distributed companies monitor large clients’ attitudes about their services? Traditional customer satisfaction surveys can lack sufficient timeliness and detail. But taking a big data approach to analyzing collaborations lets companies gain valuable and timely insights into client satisfaction. Examining the structural properties of email communication patterns and correlating them with external performance metrics can offer managers helpful insights.

advertisement

Image courtesy of Esri.
Free Article

Prognosis for GIS in Health Care Is Excellent

Using geo-coding and analytics to reshape operations and care is taking hold in healthcare systems. A recent conference on healthcare and geographic information systems from GIS software company Esri highlighted how the Louisiana Department of Health and Hospitals and the Veterans Health Administration use technology to gain better understanding of patient and health trends. The related area of social work is also beginning to see some uptake of the technology.

Kiron-1000

Raising the Bar With Analytics

More than half of managers surveyed strongly agree that their organizations need to step up analytics use, according to a 2013 global survey by MIT Sloan Management Review and SAS Institute. In addition, survey data suggests that in companies where analytics has improved the ability to innovate, managers are more likely to share data with partners and suppliers.

hayashi-1000

Thriving in a Big Data World

Words have become data; the physical states of our machinery have become data; our physical locations have become data; and even our interactions with each other have become data. Three recent books offer expert perspectives on the increasing power and importance of analytics.

David Simchi-Levi

Overheard at MIT

“Big Data in Manufacturing” was the theme of a daylong conference held in Cambridge, Massachusetts, in November 2013 and sponsored by the MIT Forum for Supply Chain Innovation and the Accenture and MIT Alliance in Business Analytics. But the speakers’ insights weren’t restricted to manufacturing.

paradoxes-1000
Free Article

Three Paradoxes of Big Data

The 1997 sci-fi film Gattaca presents a society where DNA determines social class. A registry identifies and creates genetically superior individuals — termed “valids” — while winnowing out their naturally conceived “in-valid” counterparts. The “valids” have a predetermined career (and life!) path, unalterable by desire, capability, circumstance or happenstance.

But how close are fact and fiction? Can genetics, biometrics and, essentially, predictive analytics be utilized to determine an individual’s path?

advertisement

smart-cities-blog-1000
Free Article

Smart Cities and Economic Development: What to Consider

Smart cities are popping up around the globe, from China where 193 smart cities are being piloted, to Europe, the U.K. and the U.S. Their development involves a wide scope of technology, everything from renewable energy, green buildings and smart grids to traffic management, urban security and medical technology. The goal: urban sustainable development and economic growth. Opportunities abound to be part of this global urban revitalization effort. The question is, at what cost to participants?

Image courtesy of Flickr user LunaWeb.
Free Article

Is Digital Advertising a New Form of Market Manipulation?

Social networking and digital advertising are colliding at a dizzying rate. Facebook, which has over 1 billion users, is launching video ads. Twitter, with more than 200 million users, just bought MoPub, a digital advertising platform that essentially creates an ad space that is sold and delivered every time a user views a page. What does this all mean for the relationship between businesses and consumers? The short answer: Market manipulation.

Travails-1000
Free Article

Big Data’s Travails Don’t Mean It’s Derailed

Executives are growing dismissive of Big Data’s value. Even the best companies can struggle to get good results from their data. But data isn’t getting smaller, it’s getting much, much larger. Corporate executives should look at what’s emerging from universities like MIT, where researchers are beginning to get answers to longstanding big questions in healthcare, public policy and finance.

InfoAsym-1000
Free Article

When Competition Shifts From the Known to the Unknown

In a research paper, Masters of Big Data: Concentration of Power Over Digital Information, Alessandro Mantelero posits that because not everyone has access to all sources of information — or the ability and infrastructure to exploit data — there is a concentration of a new kind of power: the power of information.

Showing 1-20 of 31