Big Idea Social Business

Adobe uses a variety of social business activities to create a great experience for employees and customers.

Companies looking to social media for guidance in decision making should be wary of the “filter bubble” effect.

If companies want to succeed at social business, they need to develop a culture that embraces social media.

How can enterprises balance the good and the bad of digital transparency?

Thanks to technology, the office of the future is going to look very different from what we’ve been used to.

Social media is a tool that allows autistic workers to better express their unique abilities — and tech companies are taking notice.

The NHL’s following on Pinterest outscores all other sports leagues. Its secret: a mastery of social media strategy.

Over-reliance on email is sapping people’s time and energy, says author Phil Simon. There are better ways to do things.

Humanyze helps interpret social data so that businesses can identify the best collaborative practices of the most effective people.

Social media is changing how people relate to one another, say social psychologists.