Companies must better gauge whether potential customers will appreciate their innovations.

Companies often don’t focus enough on understanding how customers decide what to purchase.

Social media provides a game-changing opportunity to support innovation and new product development.

Products connected to the Internet of Things are providing unprecedented levels of information.

A successful innovation developed by Cisco’s R&D unit in India offers practical insights.

Operational excellence requires cultivating an expectation for continuous improvement in all employees.

Despite their importance, five popular marketing metrics are regularly misunderstood and misused.

There are positive correlations between improvisation in product development and team performance.

Crowdfunding backers are important for the feedback, ideas, and word of mouth they provide to entrepreneurs.

Managers today expect computing technology to augment rather than replace the work of humans.

Three experts provide their responses to the article “How Useful Is the Theory of Disruptive Innovation?”

It can be difficult for finance professionals to transition to broader leadership roles.

Some reconnections are more beneficial than others. The challenge is selecting the best ones.

Content websites can convert visitors to paying customers by engaging them in a “ladder of participation.”

Businesses are averting disruption by beating their new competition, joining them, or waiting them out.