Global Strategy
The Seven Disciplines for Venturing in China
Ajit Kambil, Victor Wei-Teh Long and Clarence Kwan
Innovation Strategy
Four Keys to Managing Emergence
Ann Majchrzak, Dave Logan, Ron McCurdy and Mathias Kirchmer
Marketing Strategy
How Social-Cause Marketing Affects Consumer Perceptions
Paul N. Bloom, Steve Hoeffler, Kevin Lane Keller and Carlos E. Basurto Meza
Talent Management
Improving Capabilities Through Industry Peer Networks
Stoyan V. Sgourev and Ezra W. Zuckerman
Leadership Skills
The Elements of a Clear Decision
Achieving a state of clarity is a necessary but not sufficient condition for making good decisions.
Luda Kopeikina
Technology Innovation Strategy
Generating Premium Returns on Your IT Investments
Peter Weill and Sinan Aral
When Manufacturers Go Retail
Kyle Cattani, Hans Sebastian Heese, Wendell Gilland and Jayashankar Swaminathan
Culture
Is Strategy a Bad Word?
The frequent failure of strategy might lie in its very definition.
Cristian Mitreanu
Marketing Strategy
Attractive By Association
When targeted promotions appeal to non-targeted customers.
Larry Yu
