Data & Data Culture
Five Key Trends in AI and Data Science for 2024
Three new surveys of data executives have identified five trends they’ll be paying attention to in 2024.
Data, AI, & Machine Learning
Latest
AI & Machine Learning
Preparing Your Organization for a Generative Future
This webinar from MIT SMR offers guidance to help business leaders thoughtfully plan a generative AI implementation.
George Westerman, Tom Peck, and Abbie Lundberg
AI & Machine Learning
Finding Transformation Opportunities With Generative AI
This webinar from MIT SMR explores key areas in which generative AI could transform existing ways of doing business.
George Westerman, Noémie Ellezam, and Abbie Lundberg
AI & Machine Learning
Generative AI Demystified: What It Really Means for Business
This webinar from MIT SMR covers the basics of generative AI and explores business use cases for the emerging technology.
George Westerman, Sam Ransbotham, and Abbie Lundberg
Customers
Making Magic With Gen AI: Capital One’s Prem Natarajan
On the Me, Myself, and AI podcast, Capital One’s Prem Natarajan explains AI’s role in enhancing the customer experience.
Sam Ransbotham and Shervin Khodabandeh
AI & Machine Learning
MIT SMR’s 10 AI Must-Reads for 2023
How will your organization use artificial intelligence in the coming year? Consider this roundup of expert advice.
Laurianne McLaughlin
AI & Machine Learning
What Managers Should Ask About AI Models and Data Sets
Is your AI project using the right data, and is it set up to succeed? Ask the right questions to head off failure.
Roger W. Hoerl and Thomas C. Redman
AI & Machine Learning
AI on Mars: NASA’s Vandi Verma
On the Me, Myself, and AI podcast, NASA’s Vandi Verma explains how artificial intelligence supports space exploration.
Sam Ransbotham and Shervin Khodabandeh
Sustainability
Tackling AI’s Climate Change Problem
Large AI models are big energy consumers and carbon emitters. Sustainable AI practices can reduce their environmental impact.
Niklas Sundberg
Data & Data Culture
Operational Safety With AI: Chevron’s Ellen Nielsen
On the Me, Myself, and AI podcast, Chevron’s Ellen Nielsen explains how AI supports workers and operational efficiency.
Sam Ransbotham and Shervin Khodabandeh
AI & Machine Learning
The Working Limitations of Large Language Models
Understanding large language models’ limitations can help users discern which tasks they are and are not well suited for.
Mikhail Burtsev, Martin Reeves, and Adam Job
Data & Data Culture
The Rise of Connector Roles in Data Science
Employees in connector roles can bridge the gaps between departments that often thwart data science project success.
Thomas C. Redman and Thomas H. Davenport
Digital Marketing
Micro Utility With Gen AI: Shopify’s Miqdad Jaffer
On the Me, Myself, and AI podcast, Miqdad Jaffer explains how Shopify is using generative AI to empower entrepreneurs.
Sam Ransbotham and Shervin Khodabandeh
AI & Machine Learning
Use Open Source for Safer Generative AI Experiments
Companies that want to experiment with generative AI might find open-source models a safer bet than commercial options.
Aron Culotta and Nicholas Mattei
Ethics
AI Ethics at Unilever: From Policy to Process
Unilever examines its AI projects with a risk analysis process that looks specifically for ethical trouble points.
Thomas H. Davenport and Randy Bean
AI & Machine Learning
Are RAI Programs Prepared for Third-Party and Generative AI?
New research from MIT SMR and BCG reveals most organizations are unprepared for the risks posed by generative AI tools.
David Kiron and Steven Mills
Customers
Marketing With Generative AI: Harvard Business School’s Ayelet Israeli
On the Me, Myself, and AI podcast, Harvard Business School’s Ayelet Israeli discusses AI’s customer research potential.
Sam Ransbotham and Shervin Khodabandeh
AI & Machine Learning
Governance for Smarter KPIs
Effective governance enables KPIs to evolve, remain aligned with strategic goals, and gain workers’ and managers’ trust.
David Kiron, Michael Schrage, François Candelon, Shervin Khodabandeh, and Michael Chu
Data & Data Culture
How to Make Data Monetization Everybody’s Business
Leveraging data assets for significant financial returns requires company-wide effort and education.
Barbara H. Wixom, Cynthia M. Beath, Leslie Owens, and Elizabeth Heichler
Marketing Strategy
Why Text-to-Image AI Requires a New Branding Mindset
Consumers and top brands are cocreating campaigns using generative AI tools. Are you ready to manage the opportunity?