Supply Chains & Logistics
The Impact of Technological Innovation on Outsourcing Decisions
When technology changes rapidly, outsourcing looks more attractive.
Larry Yu
Collaboration
Learning From Global Cities
In leading international cities, companies gain access to knowledge and networks.
David Wagner
Marketing Strategy
A Plan to Invent the Marketing We Need Today
Seven strategies that can make marketing both relevant and rigorous in today’s world.
Yoram (Jerry) Wind
Innovation Strategy
Where the Best and Worst Ideas Come From
Group brainstorming excels at generating both very good and very bad ideas.
Josh Hyatt
Marketing Strategy
International Perspectives on Counterfeit Trade
Executives’ perceptions of the motives of pirates and purchasers vary by country.
David Wagner
Ethics
The High Cost of Political Influence
Companies with connections to a nation’s government may be less productive.
Larry Yu
Collaboration
A Surprising Truth About Geographically Dispersed Teams
Having one member in a remote location helps teams communicate.