Volume 44, Issue #2
Winter 2003 Issue
WINTER 2003 VOL. 44 · NO. 2 The Power of Innomediation Using the Internet as a platform for customer collaboration on innovation has its limitations. Thus, companies need to complement this through process of indirect, or mediated, innovation known as innomediation and through third-party actors at the center of this process, known as innomediaries. The […]
Global Strategy
The Myth of Globalization?
A new study finds that only a few large retail firms have a genuinely global presence.
Boards & Corporate Governance
The Advantages of Family Ownership
New research shows that companies owned by founding families have higher profits and valuations.
Digital Marketing
Lessons From Online Groceries
How the industry’s evolution can inform all e-tail enterprises.
Quality & Service
Using Choice Modeling in Service Management
A framework for gaining a clearer understanding of customer preferences.
Business Models
Responses to Disruptive Strategic Innovation
Disruptive strategic innovations are not necessarily superior to the traditional ways of competing, nor are they always destined to conquer the market. Rushing to embrace them can be detrimental for established companies when other responses, including ignoring the innovation, make more sense.
