Corporate Social Responsibility
Why Companies Practice Corporate Social Responsibility
An analysis of 200 surveys over 20 years reveals three primary motivations behind companies’ embrace of CSR.
Corporate Reputation
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Ethics
Does Your Business Need a Human Rights Strategy?
When their operations intersect with labor or human rights abuses, companies need to have a plan of action at the ready.
N. Craig Smith, Markus Scholz, and Jane Williams
Marketing Strategy
How Research Can Mislead Marketers on Brand Activism
Companies must carefully weigh potential outcomes before taking a public stance on important but controversial issues.
Kimberly A. Whitler
Supply Chains & Logistics
Four Myths About Unauthorized Subcontracting
New research has identified the factors in supply chains that drive suppliers to divert orders to subcontractors.
Felipe Caro, Leonard Lane, and Anna Sáez de Tejada Cuenca
Corporate Social Responsibility
Corporate Money in Politics Faces a Reckoning
The days of claiming to be apolitical while buying influence through donations to politicians should be over.
Andrew Winston
Ethics
Ethics or Compliance in a Crisis?
Companies offering aid in a crisis must clarify the ethical and legal ramifications of their actions.
N. Craig Smith and Piergiorgio Pepe
Talent Management
The Best of This Week
How peer coaching can help remote workers and reshaping leadership imperatives now and for the future.
The MIT SMR Editors
Social Media
Are You Managing Your Risks From Social Media?
Many organizations aren’t fully aware of or adequately minimizing the risks posed by social media.
David Houghton, Emily S. Keenan, Mark Edmonds, and Leslie H. Blix
Leading Change
Bringing Lessons From #MeToo to the Boardroom
If your board has not already re-examined its sexual harassment policies, the time to act is now.
Patricia H. Lenkov and Denise Kuprionis
Boards & Corporate Governance
Restoring Trust After a Scandal
After an ethics scandal, one company took an unusual step: Shifting its focus toward sustainability.
Robert G. Eccles and Tim Youmans
Talent Management
How Much Does a Company’s Reputation Matter in Recruiting?
New research sheds light on the role of a reputation for corporate social responsibility in hiring.
Pat Auger, Timothy M. Devinney, Grahame R. Dowling, Christine Eckert and Nidthida Lin
Climate Change
Communicating Corporate Social Responsibility to a Cynical Public
Unless companies communicate their CSR achievements wisely, they risk being accused of greenwashing.
Laura Illia, Stelios C. Zyglidopoulos, Stefania Romenti, Belén Rodríguez-Cánovas and Almudena González del Valle Brena
Global Strategy
How Infosys Is Building Its Talent Pipeline in India
Attracting talent sometimes means marketing the corporation to the people who might one day take a job there.
Leslie Brokaw
Marketing Strategy
What the Media Is Really Telling You About Your Brand
Grahame Dowling and Warren Weeks
Marketing Strategy
The Global-Brand Advantage
Research indicates that buyers are more likely to perceive value in global brands.
Larry Yu
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