On the Me, Myself, and AI podcast, Pinterest’s Jeremy King discusses the technology behind the image-based platform.
A study finds that U.S. consumers believe businesses could positively impact society but fall short in sustainability.
Cynthia E. Clark
Pairing neuroscience with design thinking can help companies innovate with greater precision.
Paul J. Zak and Abbie Lundberg
Engaging retail workers on environmental sustainability can boost employee attraction, retention, and satisfaction.
Rodney R. Sides and Lupine Skelly
Tools for companies and managers to rethink standard customer experience practices.
George Westerman and Ally MacDonald
Managers’ intuition about how customers will feel about decisions made by algorithms rather than humans is often wrong.
Gizem Yalcin, Sarah Lim, Stefano Puntoni, and Stijn M.J. van Osselaer
Data-driven leaders are using machine learning to surface new KPIs and better align behaviors with strategic objectives.
In a Q&A, Eventbrite CMO Tamara Mendelsohn discusses how the pandemic deepened the company’s connections with customers.
Tamara Mendelsohn, interviewed by Ally MacDonald
Companies earn customers’ respect and loyalty when their brands enable, entice, and enrich them.
Andreas B. Eisingerich, Deborah J. MacInnis, and Martin Fleischmann
Smaller, often more private and interactive online communities and platforms are reinventing the way brands and consumers connect.