
Innovation Strategy
Level Up to Strategic Data Sharing
Based on their research, the authors share four key ways companies can advance their strategic data-sharing initiatives.
Based on their research, the authors share four key ways companies can advance their strategic data-sharing initiatives.
Data science leader Khatereh Khodavirdi discusses how PayPal uses AI and machine learning for customer personalization.
Orangetheory Fitness members get the most out of their group workouts with some help from both AI and human coaches.
The data streams generated by customers using smart, connected products can lead to new products and services.
The data streams generated by customers using smart, connected products can lead to new products and services.
Sowmya Gottipati shares how Estée Lauder uses AI to learn about customers and make better product recommendations.
Using differential privacy to safeguard personal information when sharing data still requires a high level of expertise.
Develop a “digital thread” that connects people, products, and processes internally and externally.
In-store technology promises a better customer experience — and fuel for improved retail analytics.
A new MIT SMR Executive Guide offers managers and decision makers new insights, research, and strategies for leading a data-driven culture.
Companies today are swimming in data — but how do we build a data strategy that creates value?
To launch successful products that delight customers, companies need a new approach to data analytics.
The threat of voice-based cybercrime is growing along with the use of voice-directed digital assistants.
Seamless connectivity dramatically increases convenience along with cyber risk.
Our experts weigh in on market implications from California’s new consumer privacy act.
Some want big tech companies broken up. Others call for stiffer industry oversight. Who’s right?
New competitors will require consumer packaged goods companies to engage directly with consumers.
Consumers’ concerns about data privacy are offset by a desire for personalized service.
Australian social service agencies are taking the lead in using bots to improve services.
Are the benefits of data sharing with platforms worth the long-term price?