Researchers discuss the potential benefits of using artificial intelligence to redefine KPIs and strategic measurement.
Michael Schrage, David Kiron, François Candelon, Shervin Khodabandeh, and Michael Chu
New research points to a strong, multidimensional link between AI use and improvements in organizational culture.
Sam Ransbotham, François Candelon, David Kiron, Burt LaFountain, and Shervin Khodabandeh
How should organizations approach strategic decision-making?
Data best supports marketing when researchers fully understand what they want to measure and how.
Ken Faro and Elie Ohana
MIT Sloan Management Review’s first annual cross-industry survey of senior executives in collaboration with Google offers insight into organizations’ use of key performance indicators in the digital era.
Michael Schrage and David Kiron
Can you spot a good set of strategic priorities? Try our interactive tool to test your skill.
Supply chain sustainability reporting depends on context, collaboration, and communication.