Customers
Marketing With Generative AI: Harvard Business School’s Ayelet Israeli
On the Me, Myself, and AI podcast, Harvard Business School’s Ayelet Israeli discusses AI’s customer research potential.
Data, AI, & Machine Learning
Latest
AI & Machine Learning
Governance for Smarter KPIs
Effective governance enables KPIs to evolve, remain aligned with strategic goals, and gain workers’ and managers’ trust.
Data & Data Culture
How to Make Data Monetization Everybody’s Business
Leveraging data assets for significant financial returns requires company-wide effort and education.
Marketing Strategy
Why Text-to-Image AI Requires a New Branding Mindset
Consumers and top brands are cocreating campaigns using generative AI tools. Are you ready to manage the opportunity?
New Product Development
Entrepreneurial AI in the Enterprise: LG Nova’s Shilpa Prasad
On the Me, Myself, and AI podcast, LG Nova entrepreneur in residence Shilpa Prasad discusses startups innovating with AI.
Financial Management & Risk
Is Your Organization Investing Enough in Responsible AI? ‘Probably Not,’ Says Our Data
A panel of artificial intelligence experts weighs in on whether organizations are adequately investing in responsible AI.
New Product Development
Fueling Interdisciplinary Innovation With AI: Volvo’s Anders Sjögren
On the Me, Myself, and AI podcast, Volvo’s Anders Sjögren explains artificial intelligence’s use in car manufacturing.
AI & Machine Learning
How ChatGPT Can and Can’t Help Managers Design Better Job Roles
Research finds that managers who want to create better job roles can use an effective new assistant: ChatGPT.
Leading Change
Want More Clarity on Generative AI? Experiment Widely
Less than a year after the launch of ChatGPT, there’s a lot of uncertainty around how fast it will move into the workplace — but many experiments are already underway.
AI & Machine Learning
Sound Business: The Promise of Audio Machine Learning Technologies
Emerging machine learning technology could enhance sound creation and the detection and analysis of acoustic signals.
Developing Strategy
How to Have Better Strategy Conversations About Monetizing Data
A data monetization matrix can help leaders assess opportunities and approaches for converting data into revenue.
IT Governance & Leadership
Managing RAI Requires a Central Team
A panel of experts weighs in on whether oversight of responsible AI should be entrusted to a single business function.
Talent Management
AI Unlocks New Power for Employees: Are HR Leaders Ready?
HR teams must prepare for generative AI’s effects on workers’ job roles, training, and access to information.
Ethics
Protecting Society From AI Harms: Amnesty International’s Matt Mahmoudi and Damini Satija (Part Two)
The Me, Myself, and AI podcast’s discussion of AI’s risks with Amnesty Tech’s Matt Mahmoudi and Damini Satija continues.
Leading Change
Leading AI Is Still Leading
MIT Sloan Management Review’s fall 2023 issue includes a look at what it takes to lead artificial intelligence efforts.
Developing Strategy
Our Guide to the Fall 2023 Issue
The fall 2023 issue of MIT Sloan Management Review examines innovation systems and strategies for business leaders.
Automation
Harnessing Grassroots Automation
With a modest amount of training, nontechnical employees can automate complex processes.
Analytics & Business Intelligence
Strategic Alignment With AI and Smart KPIs
When organizations create forward-looking smart KPIs with AI, they see increased strategic alignment.
Leading Change
Procurement in the Age of Automation
Research points to six practices leaders can use to overcome stakeholder resistance to automated negotiation technology.
IT Governance & Leadership
Generative AI at Mastercard: Governance Takes Center Stage
Even with its deep AI experience, Mastercard is feeling its way toward how it uses generative AI.